Program Overview

The Bachelor of Multimedia and Mass Communication program at Vidya University offers a dynamic and industry-focused curriculum that prepares students to excel in the ever-evolving media landscape. The program blends theoretical knowledge with hands-on training in areas such as Journalism, Digital Media, Public Relations and Filmmaking. Students gain expertise in storytelling, content creation, media ethics and communication strategies. Graduates emerge as skilled media professionals capable of adapting to global trends. This program empowers students to influence, inform and inspire audiences across diverse platforms.

The curriculum blends graphic design fundamentals with the principles of user experience (UX) and user interface (UI) design, ensuring that students graduate with a well-rounded understanding of how to craft seamless, aesthetically pleasing, and functional designs.

Duration
3 Years

Applications Open for 2025

Programme Name

Bachelor of Multimedia & Mass Communication

bachelor in multimedia

Career Opportunities

Bachelor in Multimedia and Mass Communication graduates have a wide variety of career options in the media and communication industry. They can work as journalists, content creators, or reporters in print, broadcast, or digital media. Other roles include public relations specialists, advertising professionals, video producers, graphic designers, social media managers, or media planners. Graduates can also work in the film and television industry as editors, directors, or production assistants. With the growing demand for digital content, opportunities in online media, digital marketing, and broadcasting are also available, making this degree ideal for those with a passion for storytelling and media production.

Scholarship

bachelor in multimedia and mass communication

*Terms and Conditions Apply

  • Scholarships are granted based on the order of application and are applied as fee adjustments.
  • To retain the scholarship throughout the duration of the program, students must maintain a minimum academic performance of 8 CGPA in all semesters, ensure at least 80% attendance, and avoid any disciplinary issues during their course of study."

Eligibility

Candidates must have completed their 10+2 (or equivalent) in any discipline from a recognized board with a minimum 50 %.


Selection

Selection will be based on personal interview.

Program Highlights

  • Comprehensive Curriculum: A well-rounded blend of Journalism, Digital Media, Advertising, Filmmaking and Public Relations to develop versatile Media professionals.
  • Hands-on Training: Practical exposure through workshops, live projects, and internships with leading media houses and production studios.
  • State-of-the-Art Infrastructure: Access to modern media labs, production studios and industry-standard equipment to enhance technical proficiency.
  • Industry Integration: Regular guest lectures, seminars and collaborations with media experts to bridge the gap between academics and industry trends.

Frequently Asked Questions – Bachelor of Multimedia & Mass Communication

Yes, our institutions are equipped with smart classrooms featuring projectors, smart boards, and other technology for interactive learning.

Our college provides dedicated studios for audio and video production, High-end cameras and lighting equipment, advanced editing labs with software like Adobe Premiere Pro, Final Cut Pro and After Effects, Well-equipped multimedia labs.

Yes, Our Institution frequently organizes Workshops on video editing, animation, storytelling, etc. Seminars on emerging trends in media and communication. Guest lectures by renowned Journalists, Media Persons, filmmakers and advertising experts.

Graduates can work in Government-run broadcasting agencies like LokSabha TV, Doordarshan and All India Radio, News Agencies like PTI, BHASHA as well as in Community Radio Stations.

  • Government Publication like NBT, AAJKAL, Yojna, Kurushetra etc.
  • Public Information Services or Press Departments of Government Sector
  • PRO’s in Public Sector and Government Industries.
  • Roles in policy advocacy or public diplomacy

Our College has Film Club, Radio Club, Photography Club and Newspaper Club to nurture student talent. These clubs host competitions, screenings and exhibitions to enhance learning and networking.