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Program Overview

The Master of Business Administration (MBA) in Business Analytics and AI at Vidya University is a two-year specialized program designed for individuals seeking to excel in the intersection of business management, data analytics, and artificial intelligence. The program integrates core business principles with cutting-edge analytics and AI technologies to prepare students for leadership roles in industries driven by data. Students will develop the skills required to harness big data, build AI-driven models, and use predictive analytics to drive informed decision-making and business transformation. This program emphasizes practical application, strategic problem-solving, and data-driven leadership, equipping students to lead in the age of digital transformation.

Duration
2 Years
Programme Name

MBA (Business Analytics and AI)

Career Opportunities

  • Data Analyst
  • Business Analytics Manager
  • AI Solutions Architect
  • Business Intelligence Consultant
  • AI Research Analyst
  • Digital Transformation Specialist

Scholarship

*Terms and Conditions Apply

  • Scholarships are granted based on the order of application and are applied as fee adjustments.
  • To retain the scholarship throughout the duration of the program, students must maintain a minimum academic performance of 8 CGPA in all semesters, ensure at least 80% attendance, and avoid any disciplinary issues during their course of study."

Eligibility

The minimum eligibility criteria for the MBA in Business Analytics and AI program are as follows:

  • A Bachelor's degree with a minimum of 50% marks from a recognized university.
  • Students from any discipline are eligible to apply.

Selection

  • Admission will be merit-based, considering graduation performance and analytical aptitude.
  • Applicants must demonstrate strong problem-solving, analytical, and leadership potential.
  • Interest in data and decision sciences will be given preference.

Program Highlights

  • Data Analytics and Business Intelligence
    • Learn how to leverage data analytics to uncover insights, enhance business operations, and make data-driven decisions. Understand the importance of business intelligence (BI) tools and techniques in optimizing performance and achieving strategic goals.
  • Artificial Intelligence and Machine Learning for Business
    • Explore the fundamentals of AI and machine learning, including algorithm development, predictive modelling, and automation. Learn how to integrate AI technologies into business processes to enhance productivity, innovation, and decision-making.
  • Big Data Analytics and Cloud Computing
    • Gain hands-on experience in handling large datasets and using cloud computing platforms for analytics. Understand the architecture and tools behind big data technologies and learn how to utilize cloud-based platforms for scalable, cost-effective solutions.
  • Predictive Analytics and Data Visualization
    • Master predictive analytics techniques to forecast trends, behaviour, and outcomes that help businesses stay ahead of the competition. Learn to visualize complex data and present findings through effective dashboards and reports to drive executive decisions.
  • Business Strategy in the Age of Data
    • Understand how to align business strategies with data-driven insights to gain a competitive edge. Learn to incorporate analytics and AI into business decision-making processes, risk management, and strategic planning to maximize growth and profitability.

Key Recruiters

Frequently Asked Questions – MBA in Business Analytics and AI

The program covers essential topics such as data analytics, artificial intelligence, big data, predictive analytics, business intelligence, and data visualization, with a strong focus on applying these technologies to solve real business challenges.

Students will develop analytical thinking, problem-solving, AI programming, data visualization, and strategic decision-making skills. The program also emphasizes leadership, data-driven management, and understanding AI’s impact on business strategy.

Yes, the program includes case studies, business simulations, internships, and hands-on projects with leading analytics and AI firms. Students will have the opportunity to apply their learning to real-world challenges and gain industry experience.

Students can pursue certifications in AI and machine learning, data analytics, business intelligence, cloud computing platforms, and big data technologies to enhance their credentials and employability.

Graduates are equipped to pursue leadership roles in business analytics, AI, and data science across industries such as finance, healthcare, retail, technology, and consulting. The program also offers opportunities in AI research, business intelligence, and digital transformation.

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